The handouts are posted for Chapters 1-2. There are quite a few slides, but we will go through the second half pretty quickly, so don't panic.
You can download the handouts here.
This is the class blog for MKTG 3710.002 (Professor Taylor)
Email: david.taylor@unt.edu
Phone: 214.293.7997
Office: BA 233
Fall 2009 Office Hours: