The handouts for Chapter 16 are posted here.
We'll talk about the theory behind parameter estimation and hypothesis testing in class, and on Wednesday we'll finish up and learn how to do it in SPSS.
This is the class blog for MKTG 3710.002 (Professor Taylor)
Contact Me
Email: david.taylor@unt.edu
Phone: 214.293.7997
Office: BA 233
Fall 2009 Office Hours:MW 11:00 a.m.-noon
W 5:00-6 p.m.
(Or by appointment)
Handouts
- Chapter 20 (Wed. 12/9)
- Chapter 19 (Mon 11/30)
- Chapter 18 (Mon 11/23)
- Chapter 17 (Mon 11/16)
- Chapter 16 (Mon, 11/9)
- Chapters 14-15 (Mon, 11/2)
- Chapter 13 (Wed, 10/21)
- Chapter 12 (Mon, 10/19)
- Chapter 11 (Mon, 10/12)
- Chapter 10 (Wed, 10/7)
- Chapter 9 (Mon, 10/5)
- Chapter 8 (Wed, 9/23)
- Chapter 6-7 (Mon, 9/21)
- Chapter 5 (Mon, 9/14)
- Chapter 4 (Wed, 9/9)
- Chapter 1-2 (Wed, 9/2)
Helpful Links
- Grade Calculator
- SPSS Guide (Regression)
- SPSS Guide (Tests of Associations)
- Pita Pit Data (SPSS)
- SPSS Guide (Tests of Differences)
- Data Entry Workbook (Excel)
- Data Coding Sheet
- Survey Instrument
- Revised Class Schedule (Updated 10/18)
- Peer Evaluation Form (Excel 97-2003 format)
- Instructions - Project Part 2
- Syllabus (Updated 10/18)
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