The handouts for Chapter 19 (Regression Analysis) are now posted. This is an important lecture that will be a big part of the final, so plan to be in class if at all possible.
The handouts are here.
This is the class blog for MKTG 3710.002 (Professor Taylor)
Email: david.taylor@unt.edu
Phone: 214.293.7997
Office: BA 233
Fall 2009 Office Hours: